Embossing and debossing are techniques used for creating a raised pattern or a concave impression on printed material. A die is used to create a 3D effect, often used to attract attention or convey a high quality textural contrast. The term blind embossing means no foil or print is required, foil embossing is when foil is incorporated in the process.
Foiling, or hot foil stamping, is the process of applying metallic foil to paper and card using a heated die. Often used to highlight a product as premium or category leading, foil techniques range from simple and elegant to elaborate designs. Foils are available in metallic shades or other non-metallic colours and a variety of finishes including matt or gloss.
Embossing and foiling can transform conventionally printed materials and make them shine. Stationery, business cards, certificates, POS, packaging and a host of other products can all benefit from its magic touch. We can also foil leather, plastic, and a number of other surfaces. Embossing can be used with foil to add extra height to the foiling.